Articles Outsider

  Image AI Generated The advertising crisis in the  social media company X  , owned by the controversial Elon Musk, will be a mandatory topic in universities of the future. Since  Elon Musk  took the reins of X in October 2022, we have witnessed a series of changes that have shaken the foundations of this platform.  The most notable has been the drastic reduction in content moderation, a decision that civil rights groups say has led to a sharp increase in hate speech. This shift in policy has had a direct impact on advertising revenue: the company could be looking at a loss of around  €75 million  by the end of this year, according to  a New York Times report  . Big names like  Walt Disney and Warner Bros. Discovery  have taken a firm stance, pausing their advertising campaigns on X. This decision is not trivial, as it reflects a growing concern about the association of their brands with controversial content.  And that's ...

Image Credit SocialDude You already know that I am fascinated by discovering tools that simplify and improve the way we interact with digital technology.  SocialDude.ai  is one such platform that caught my attention, especially for its focus on using artificial intelligence to improve social media content management. The first thing that caught my attention about SocialDude.ai was its ability to generate content that is not only engaging and personalized, but also aligns perfectly with your brand voice.  The  artificial intelligence  that powers this tool understands the specific needs of your business and tailors content to resonate with your target audience on platforms like Instagram, TikTok, Facebook, YouTube, LinkedIn and Twitter. In my experience, many social media management tools can be overwhelming, especially for those who are not tech-savvy (see Hootsuite, for example, the most complete, without a doubt, but complex for newbies).  This is where S...