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THE IMPACT OF ELON MUSK'S DECISIONS: MILLION-DOLLAR LOSSES FOR X-TWITTER

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  Image AI Generated The advertising crisis in the  social media company X  , owned by the controversial Elon Musk, will be a mandatory topic in universities of the future. Since  Elon Musk  took the reins of X in October 2022, we have witnessed a series of changes that have shaken the foundations of this platform.  The most notable has been the drastic reduction in content moderation, a decision that civil rights groups say has led to a sharp increase in hate speech. This shift in policy has had a direct impact on advertising revenue: the company could be looking at a loss of around  €75 million  by the end of this year, according to  a New York Times report  . Big names like  Walt Disney and Warner Bros. Discovery  have taken a firm stance, pausing their advertising campaigns on X. This decision is not trivial, as it reflects a growing concern about the association of their brands with controversial content.  And that's not all, more than  200 major advertisers  , including Airbn

Is Elon Musk Destroying the Twitter ?

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Elon Musk has been a controversial figure on Twitter for some time. The billionaire entrepreneur has used the platform to make bold statements, criticize his opponents, and promote his various business ventures. But is he actually destroying the platform? Photo by  Souvik Banerjee  on  Unsplash The short answer is no. While Musk’s tweets have caused controversy and led to some backlash, they have not had a significant impact on the platform as a whole. Twitter remains one of the most popular social media platforms in the world, and it continues to be a powerful tool for connecting people and sharing ideas. That said, it is true that Musk’s tweets can be disruptive. His tweets often spark heated debates and can lead to confusion or misinformation. This can be damaging to public discourse, as it can lead to people forming opinions based on incomplete or inaccurate information. In addition, some of Musk’s tweets have been seen as insensitive or offensive. For example, he has been criti